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    FIFA launches Ethereum-compatible Blockchain to power its NFT collections

    FIFA has announced the launch of its own blockchain infrastructure, designed to support its growing digital collectibles ecosystem. Known simply as “FIFA Blockchain,” the new platform is fully compatible with the Ethereum Virtual Machine, allowing seamless integration with widely used crypto wallets such as MetaMask and those supporting WalletConnect. This move signals a notable strategic shift as the organization migrates its FIFA Collect platform away from the Algorand network and into an environment built for scalability, broader adoption, and enhanced user experience.

    The transition to an EVM-compatible chain aligns with FIFA’s ambition to create a more accessible and interoperable digital collectibles market. By embracing this technology, FIFA is making it easier for fans around the world to engage with their NFTs in a way that’s more in line with the broader blockchain and Web3 ecosystem. The migration of FIFA Collect is scheduled to begin on May 20, 2025, with all digital assets held in custodial wallets to be automatically transferred to the new blockchain. This means most users won’t have to take any manual steps, as their collections will seamlessly appear on the new platform once the process is complete.

    However, there is an important caveat for users who hold FIFA NFTs in external wallets on the Algorand network. In order to avoid losing access to these assets, those users must reimport their NFTs into FIFA Collect before the migration deadline. Once the shift is completed, the platform will no longer support Algorand-based wallets, and only EVM-compatible wallets will be usable.

    This blockchain launch comes as part of FIFA’s broader digital strategy, aiming to modernize fan engagement and tap into the expanding market of NFT and crypto-based experiences. With the new infrastructure in place, the organization is laying the groundwork for more advanced features, improved marketplace integration, and potential future applications in the metaverse and decentralized finance.

    By building its own blockchain while maintaining compatibility with Ethereum tools, FIFA is not only ensuring better control over its digital ecosystem but also making a bold move toward longevity and relevance in the rapidly evolving digital economy. This transition marks a new chapter in FIFA’s journey into Web3, demonstrating a commitment to innovation that mirrors the ever-growing expectations of a global, tech-savvy fanbase.

    Press release

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